Griffin Hammond, a past guest on the show, is a respected filmmaker. He’s just completed his fascinating film on Sriracha. This documentary has taken him to Southern California on multiple occasions and even to Thailand where Sriracha originated. In Thailand the people are amazed that Sriracha is a popular condiment in the United States. In Thailand it’s used on fish and eggs and doesn’t have a cult following.
Griffin financed this unusual documentary via an incredibly successful Kickstarter campaign that was actually way oversubscribed.
On Wednesday, December 11th “Sriracha” will be released to the public online. If you love Sriracha or just wonder what all the fuss is about this is a must-see for you!
Just how popular is the domestic version of Sriracha? In 2012 they sold 20 million bottles with the green cap and the red rooster on the label! That’s an incredible 100 million pounds of peppers used in the sauce.