Show 164, March 19, 2016: Julianna Abdallah, Earned Media Manager, Justin’s Continues…

Justin Gold The story of Justin’s began when Justin Gold, a lover of the active lifestyle, moved to Boulder, Colorado in his 20’s. In order to fuel his long bike rides, Justin embarked on a mission to create new varieties of nut butter that not only packed the protein, but also tasted great. He began crafting the very first batches of his now-famous, culinary nut butters in his home kitchen.

The newest addition to the Justin’s line of products is a fun lifestyle cookbook, Justin My Kitchen – simple, delicious recipes in a nutshell. The effervescent author of the book, Julianna Abdallah, is our guest. She is also the Earned Media Manager fur Justin’s.

Julianna is a sweets’ person and is known around Justin’s for two of her “All The Treats.” It’s joked that her recipe for “Easiest Peanut Butter Cup Cookies Ever” perhaps got her hired and also of acclaim within the Justin’s Family is her “Maple Almond Butter Snickerdoodles.” Who are we to disagree? Both recipes are generously shared in the book.