At the recent Natural Products Expo West in Anaheim first time Exhibitor Maka Wheatgrass Superfood Beverage was awarded the NEXTY for “Best New Beverage Product” for their Hibiscus Passion Fruit style. They have recently been authorized for shelf placement in all the Sprouts Farmers Market stores nationwide. Also available locally at Erewhon, Bristol Farms and independent health food stores.

Founder Brian Hill joins us to tell their atypical story.

“Wheatgrass is an amazing, yet underutilized, superfood that is considered nutritionally complete, is loaded with phytonutrients, chlorophyll, and anti-oxidants. Consuming wheatgrass at home is messy and expensive. To achieve the most benefit, avid wheatgrass consumers will consume multiple pressed shots daily. A typical 1-ounce shot in a juice bar averages $4 – consuming 8 shots daily would cost $32 daily!”

“For many, wheatgrass can have off-putting sensory tastes.

For some its the fresh cut grass smell, others the earthy yet sweet taste, and for a few the dark green visuals. Which is why Brian Hill created the super convenient, absolutely delicious, fruit-forward, lightly carbonated, organic certified, ready-to-drink wheatgrass beverage, Maka.”

“Each 12 FL drink is equivalent to 8-shots of wheatgrass energized with yerba mate & quayusa teas (90mg caffeine) and sweetened with fruit juice, essence, and blue agave. Available in Hibiscus Passionfruit, Mango, Lemon and Coconut Pineapple flavors.

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