This was a very special show as we were live from the new Bristol Farms store at 3105 Wilshire Blvd. in Santa Monica with an audience of food fans. The store only opened on Wednesday.
Melissa’s / World Variety Produce was right next to us roasting Hatch Chiles. The season only goes through September. Check the Bristol Farms website for the schedule of future roastings. It’s a real show.
At the roasting they also sample several fresh food products made with Hatch Chiles from recipes from Melissa’s Hatch Chile Cookbook. Melissa’s Corporate Chef, Ida Rodriguez, was with us to provide the background on what the excitement is about when it comes to fresh Hatch Chiles. Chef Ida grew up with them and is also the co-author of the newly published Melissa’s Hatch Chile Cookbook!