Show 531, June 24, 2023: Ron Salisbury, El Cholo and The Restaurant Business – Raising Money for Charity while Celebrating 100 Years of El Cholo

Ron Salisbury of El Cholo

El Cholo, perhaps Los Angeles’ most iconic, honored and beloved Mexican Restaurant is celebrating its 100th Anniversary during 2023 under the watchful eye of Ron Salisbury, 3rd generation proprietor of The El Cholo Family of Restaurants. Ron Salisbury also celebrates his 90th Birthday during 2023. Mr. Salisbury has been working with the El Cholo restaurant chain for 68 years! Several of his descendants also currently work within his family’s business, including fourth, fifth and even sixth generation family members!”

In conjunction with the 100th Anniversary of El Cholo, the Salisbury Family has launched their ambitious Charitable Gift Campaign benefiting Pediatric Cancer Research with the goal of raising as cool $1 Million dollars. Monies raised through the campaign will be donated to L.A. Children’s Hospital and to Orange County’s Children’s Hospital / CHOC Foundation. To participate in this charitable campaign, every El Cholo customer who makes a $100 donation while visiting any one of the six Southern California El Cholos will receive a VIP NACHOS CARD by which they can enjoy Carmen’s Nacho’s free throughout the rest of 2023.

Ron also has a very special booth naming campaign in progress at the original El Cholo with the proceeds going to the charitable fundraising campaign. Donors (tax deductible) get the opportunity to have a personalized commemorative plaque on “your” booth at the original El Cholo for the life of the restaurant.

“Says Mr. Salisbury, “Many other restaurants, when they approach 100, start slowing down or taking their eye off the ball. But we still stand firmly at the top of our game. We continue to be aggressive in providing the best Mexican restaurant experience possible – one that only El Cholo can offer. Myself, my kids, my grandkids and even my great-grandkids are proudly committed to continuing the El Cholo tradition – one that my grandparents began way back in 1923 – well into the future!””

3rd generation proprietor, Ron Salisbury, is our guest with a plate of Carmen’s Original Nachos in hand.