Show 358, February 2, 2020: Robert Schueller of Melissa’s – 2020 Produce Trends

Robert Schueller of Melissa's World Variety Produce in the AM830 KLAA StudioLots going on in the wide world of specialty produce. Our own produce guru, Robert Schueller of Mellissa’s, joins us to chat about captivating trends in produce for the new decade.

Just in time for serious Big Game Sunday snacking is the Tropical Avocado as the base for that special guacamole. Also on the menu are Sapurana Mangoes, Jackfruit Pods, Organic EZ Open Young Coconuts (available year-round,) Charentais Melons and lots more…

“Melissa’s Tropical Avocados are a large green-skinned, water-based variety that is available year-round out of the Dominican Republic. The pale green flesh of the fruit features that classic creamy avocado flavor you know and love but has a slightly firmer texture when compared to Hass.”

“The firm flesh of Melissa’s Tropical Avocados makes them great for slicing and adding to sandwiches or salads, or dice and mix into your favorite ceviche recipes. The large size makes this an excellent variety for families – you can spend less time prepping multiple avocados when you can use one Tropical Avocado. You’ll appreciate the slow oxidation. Use part of the avocado, and then store the rest without it turning brown too quickly.”

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Show 301, December 8, 2018: Robert Schueller, Melissa’s World Variety Produce’s “Prince of Produce”

Melissa's Robert Schueller at the SoCal Restaurant Show 5th Anniversary

What are the “Top 10” Specialty Produce items in 2018? What’s sprouting on the horizon for 2019? We’ll tease that Jackfruit was the tenth most popular specialty produce item for 2018 based on sales.

Robert also shares some fun facts about apples. Did you know Red Delicious and Golden Delicious Apples are only harvested once a year and then kept fresh year-round until needed for sale? Robert explains the secret about how this is all accomplished.

All will be revealed by our enthusiastic resident produce authority, Robert Schueller of Melissa’s.We respectfully refer to him as The Prince of Produce.

This is the first of a two-part, highly informative produce trends segment. Robert is back on December22nd.

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Show 38, August 10, 2013: Chef Ida Rodriguez, Melissa’s / World Variety Produce

Chef Ida Rodriquez of Melissas World Variety ProduceChef Ida Roriguez has an unusual position as the long-time Corporate Chef for Melissa’s / World Variety Produce, the largest specialty produce firm in the United States. She supervises a staff of dedicated chefs striving to educate the public and chefs about the benefits of enjoying all types of fruits and vegetables and creating delicious, satisfying, and nutritious recipes that the average home cook can prepare at home!

Melissa’s has a state-of-the-art research kitchen and culinary classroom at their corporate headquarters in Vernon where recipes are created and tested daily. Consumer education is Chef Ida’s favorite duty.

Chef Ida has taught popular classes for The Southern California Gas Company as well as Sur La Table. Celebrity Chef Martin Yan has been a co-instructor with her.

Chef Ida grew up in El Paso so she was exposed to the short season of availability of New Mexico Hatch Chiles (about six weeks) at a young age. She began cooking with them early on before they achieved the cult status they enjoy today!

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August 10: Los Angeles Food & Wine Festival Preview

Podcasts

Segment One: Dave Bernahl of LA Food & Wine Festival
Segment Two: Chef Fabio Viviani
Segment Three: Chef Edward Lee Part One
Segment Four: Chef Edward Lee Part Two
Segment Five: Chef Ben Ford, Ford’s Filling Station Part One
Segment Six: Chef Ben Ford, Ford’s Filling Station Part Two
Segment Seven: Chef Ida Rodriguez, Melissa’s / World Variety Produce Part One
Segment Eight: Chef Ida Rodriguez, Melissa’s / World Variety Produce Part Two

This morning’s show is a preview of the Third Annual Los Angeles Food & Wine Festival taking place August 22nd to 25th. The primary location is Downtown Los Angeles with boutique events in Beverly Hills and Santa Monica.

David BernahlDave Bernahl, the co-founding partner and CEO of Coastal Luxury Management, joins us to preview the Festival. Costal Luxury Management (organizers of the annual Pebble Beach Food & Wine Festival) produces the event.

The new charity beneficiary this year is Share Our Strength’s No Kid Hungry campaign.

Fabio VivianiBravo’s “Top Chef” alum Chef Fabio Viviani is in the house. In the Los Angeles area he is the chef/proprietor of Café Firenze and Firenze Osteria. He also has restaurants in Chicago.

His newly released second cookbook is Fabio’s Italian Kitchen.

Chef Fabio will be part of three events at the Festival. Thursday night he’s cooking for Giada’s Festa Italiana, and on Saturday morning he’s performing a Fabio Viviani Cooking Demo followed by hosting a tasting station at the Lexus Grand Tasting in the afternoon.

Edward LeeYou know Chef Edward Lee from his victory on Food Network’s “Iron Chef America” and Bravo’s “Top Chef: Texas.” He’s the chef/proprietor of 610 Magnolia in Louisville.

On Friday, August 23rd he cooks for Iron Chef Morimoto’s Asian Night Market. On Saturday afternoon he then hosts “Bacon & Bourbon with Chef Edward Lee.”

Chef Lee’s first cookbook is Smoke & Pickles. It was nominated for a James Beard Award.

He’s also a new father.

Chef Ed shared his thoughts on preparing the perfect fried chicken. One of the tricks is to poach the chicken before frying. It gives the chicken a ton of extra flavor.

Ben Ford of Ford's Filling StationBen Ford, the proprietor of the innovative Ford’s Filling Station in Culver City, joins the show. Ford’s Filling Station was actually the first gastropub in the United States and Chef Ford is properly credited with originating that name.

For LA Food & Wine he’s joining forces with musician Ziggy Marley on Saturday morning for a high octane cooking demo showcasing sustainability. Chef Ben is then part of the culinary lineup for the Saturday afternoon Lexus Grand Tasting.

Ford discusses the evolution of Ford’s Filling Station and the changes over the years. He has a passion for pork and all is parts. Chef Ford is a pioneer in the revival of Downtown Culver City as a restaurant destination.

A Ford’s Filling Station is coming to LAX this year.

Chef Ford’s first cookbook, Taming the Feast, will be published in May of 2014.

Chef Ida Rodriquez of Melissas World Variety ProduceChef Ida Roriguez has an unusual position as the long-time Corporate Chef for Melissa’s / World Variety Produce, the largest specialty produce firm in the United States. She supervises a staff of dedicated chefs striving to educate the public and chefs about the benefits of enjoying all types of fruits and vegetables and creating delicious, satisfying, and nutritious recipes that the average home cook can prepare at home!

Melissa’s has a state-of-the-art research kitchen and culinary classroom at their corporate headquarters in Vernon where recipes are created and tested daily. Consumer education is Chef Ida’s favorite duty.

Chef Ida has taught popular classes for The Southern California Gas Company as well as Sur La Table. Celebrity Chef Martin Yan has been a co-instructor with her.

Chef Ida grew up in El Paso so she was exposed to the short season of availability of New Mexico Hatch Chiles (about six weeks) at a young age. She began cooking with them early on before they achieved the cult status they enjoy today!

The Hatch Chile is from the Anaheim chile family but has thicker walls and an entirely different taste profile unlike any other chile. This is attributed to the soil in Hatch as well as the temperature range (hot) during the short growing season.

Hatch Chiles come in a range of heat levels, from the mild end of the spectrum to extremely hot. Curiously when frozen they actually become hotter over time.

Melissas Hatch Chile CookbookJoining forces with the co-founder and co-owner of Melissa’s, Sharon Hernandez, Chef Ida penned the just-released Melissa’s Hatch Chile Cookbook. It’s the definitive guide to enjoying Hatch Chiles year-round.

Every Labor Day Weekend Chef Ida and Sharon journey to Hatch, New Mexico to partake of the annual Hatch Chile Festival. Would you believe Hatch Chile Ice Cream? (The craveable recipe is included in the book…)

The useful book features 150 unique and classic Hatch Chile recipes with plenty of helpful, full color photos. All the recipes are designed for use by home cooks and have been thoroughly tested. The range of dishes is impressive. You can create Breakfast, Appetizers, Sandwiches & Wraps, Salads, Sides, Entrees, Casseroles & Soups, Condiments, Desserts and Beverages using Hatch Chiles!

The Melissa’s Hatch Chile Cookbook is available at Melissas.com, Amazon and at select Bristol Farms stores and other fine food merchants.

The “SoCal Restaurant Show” will be broadcasting live from 10:00a.m. to Noon at the new Bristol Farms store at 3105 Wilshire Blvd. in Santa Monica on Saturday, August 24th. Team Melissa’s will be there in force roasting the new crop of Hatch Chiles. Samples of recipes from the book will be available for the tasting. Chef Ida will be present signing copies of the Melissa’s Hatch Chile Cookbook.

Podcasts

Segment One: Dave Bernahl of LA Food & Wine Festival
Segment Two: Chef Fabio Viviani
Segment Three: Chef Edward Lee Part One
Segment Four: Chef Edward Lee Part Two
Segment Five: Chef Ben Ford, Ford’s Filling Station Part One
Segment Six: Chef Ben Ford, Ford’s Filling Station Part Two
Segment Seven: Chef Ida Rodriguez, Melissa’s / World Variety Produce Part One
Segment Eight: Chef Ida Rodriguez, Melissa’s / World Variety Produce Part Two