Show 310, February 9, 2019: Documentary Filmmaker Kaylie Milliken, “Billion Dollar Bully”

Kaylie MillikenWe all know, and have probably used, the business review site, Yelp. Is it a trustworthy, objective business review site or an immensely lucrative platform for advertising? Where do Yelp! “Elites” fit into the picture? How reliable are their “honest” opinions?

Documentary filmmaker Kaylie Milliken was curious and spent the last four years researching and making “Billion Dollar Bully.” A wide cross section of small business people share their experiences with Yelp and their less than subtle advertising sales tactics. Particularly fascinating is the story of Chef Davide Cerretini of Botto in Northern California. He turned the tables on Yelp in the Italian way. The documentary is about to be released and you can be the judge.

Filmmaker Kaylie Milliken joins us without any filtering.

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Show 310, February 9, 2019: Documentary Filmmaker Kaylie Milliken, “Billion Dollar Bully” Continues…

Kaylie MillikenWe all know, and have probably used, the business review site, Yelp. Is it a trustworthy, objective business review site or an immensely lucrative platform for advertising? Where do Yelp! “Elites” fit into the picture? How reliable are their “honest” opinions?

“Billion Dollar Bully is an investigative documentary about Yelp that examines the claims by business owners of extortion, review manipulation and review fabrication. In this documentary you will meet business owners from across a broad spectrum, whose commonality is their allegations of Yelp’s questionable business dealings.”

“For years, Yelp has been accused of unethical business practices, all of which Yelp vehemently denies and chalks up as conspiracy theories.”

“Business owners and consumers deserve to see arguments for and against Yelp’s business tactics. After so much debate in the media, this challenging documentary is long overdue.”

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