The original Shake Shack opened some 11 years ago in Madison Square Park in New York. The “better burger” battle has been on ever since. Shake Shack has gained the enviable cult following of our own revered In-N-Out Burger locally.
Shake Shack debuted a large location on The Strip in Las Vegas late last December adjacent to New York-New York. A second location is planned for Summerlin. The Las Vegas Shack features over-the-top location-specific frozen custard concretes including All Shook Up which is vanilla frozen custard and chocolate toffee bits blended with a slice of banana peanut butter cheesecake from local bakery Gimme Some Sugar.
Immediately thereafter the Vegas launch there were persistent rumors of a Los Angeles location. It’s now official….The site in 2016 will be the location of the departed Koo Koo Roo in West Hollywood at 8520 Santa Monica Blvd. at the corner of West Knoll Drive. The lot is some 22,500 square feet. The Shack will seat about 150 guests inside and there will also be an outside patio. On-site parking, too…
The architect will be Michael Hsu who designed their newly opened Shack in Austin, TX. They appreciate his “dynamic aesthetic” in design
Shake Shack’s Culinary Director, Mark Rosati, is with us to preview West Hollywood. He’s now off to London for the opening of their second store there.