Ten years ago Twentieth Century-Fox released a modestly budgeted film based on a best-selling book with wine appreciation at its center. The movie was Sideways (an Oscar winner) and the Santa Ynez Valley wine country, a central character in the film, was forever changed.
Hitching Post II, previously famous with visitors for their tasty Santa Maria-style BBQ using red oak earned a double dose of notoriety from the film. A major character in Sideways, played by Virginia Madsen, is a waitress (Maya) at The Hitching Post. Hitching Post wines also found their way into the film.
The Elverhoj Museum of History & Art in Solvang just concluded a popular Sideways exhibition to celebrate the 10-year anniversary of the feature’s release. The still photographer on the film contributed a striking collection of large prints to decorate the gallery. The Director, Alexander Payne, attended the exhibition’s opening.